Become a Dealer


Softub Dealers are a unique and special group of individuals. They are entrepreneurial, have financial stability, a history of success and a passion for growing their businesses. They are dedicated to actively marketing the Softub line by exhibiting at home shows, fairs, and consumer shows, as well as being proactive with a passion! Our criteria for the appointment of new dealers are stringent. However, those selected to represent Softub wouldn’t have it any other way.

Softub Canada and Softub USA collectively have more than 55 years of experience in the spa industry and know what it takes to become and remain a successful Softub dealer. We strongly support our dealers with many marketing and sales support programs and materials to assist you. We encourage your feedback and any innovative ideas that may assist other Softub dealers in driving sales!

We are excited about the possibility of you joining the Softub Canada team! Below you can learn more about the advantages of becoming a Softub dealer and read a testimonial from a dealer we have been working with for 12 years. You can also submit your contact information to receive our complete dealer information package and to take the next step in becoming an authorized Softub dealer.



Softub Canada has been so great to work with over the last 12 years, and they have helped us from the humble beginnings to get started and have always been there for our support and our growth. They are like family to us. They helped us purchase our very first Softub Spa and supported us every step of the way since.

If you're thinking of becoming a Softub Dealer and you like to be your own boss, make your own hours, and love customer service and making people happy, I highly recommend it. You're selling happiness, what could be better than that! Is it hard work?  We don't find it hard at all, you just have to love what you are doing and we can honestly say every morning we wake up we still love going into the shop. So if you're thinking about becoming a dealer, take that leap of faith and go for it! Softub Canada is great to work with.

Happy Softub'n!!

Jane & Knut